Flagship explainer
How Reddit, Inc. makes its money
Start with a dollar of revenue and follow what the filing says remains.
Honest partial: the filing did not provide a normalized tag for Research and development, Selling, general and administrative; those components are omitted, not plugged.
| Filed line | Value | % of revenue | Source |
|---|---|---|---|
| $2.2B | 100% |
| |
| Cost of revenue | $194M | 9% |
|
| $2.0B | 91% |
| |
| $442M | 20% |
| |
| Income before tax | $529M | 24% |
|
| Income tax | −$1M | −0% |
|
| $530M | 24% |
|
Source:
- SEC filing · FY 2025Filing detailsAccession 0001713445-26-000022