Flagship explainer

How INTERACTIVE STRENGTH INC. makes its money

Start with a dollar of revenue and follow what the filing says remains.

revenueBranching filed flows with values and percentages directly labeled. Missing filing concepts are omitted rather than estimated.Revenue$11.5M · 100%Cost of revenue$10.6M · 92%Gross profit$913000 · 8%Operating income−$19.9M · −172%Income before tax−$24M · −208%Income tax$0 · 0%Net income−$24M · −208%As of 2025-12-31 · 2 SEC filing sourcesBuy Like Buffett · buylikebuffett.com

Honest partial: the filing did not provide a normalized tag for Research and development, Selling, general and administrative; those components are omitted, not plugged.

Table alternative
Filed lineValue% of revenueSource
$11.5M100%
Cost of revenue$10.6M92%
$9130008%
−$19.9M−172%
Income before tax−$24M−208%
Income tax$00%
−$24M−208%
Source: · event Dec 31, 2025 · retrieved Jul 26, 2026 · annual-row source set
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