Flagship explainer

How Upbound Group, Inc. makes its money

Start with a dollar of revenue and follow what the filing says remains.

revenueBranching filed flows with values and percentages directly labeled. Missing filing concepts are omitted rather than estimated.Revenue$4.7B · 100%Cost of revenue$2.4B · 52%Gross profit$2.3B · 48%Operating income$223M · 5%Income before tax$108M · 2%Income tax$34.8M · 1%Net income$73.2M · 2%As of 2025-12-31 · 1 SEC filing sourceBuy Like Buffett · buylikebuffett.com

Honest partial: the filing did not provide a normalized tag for Research and development, Selling, general and administrative; those components are omitted, not plugged.

Table alternative
Filed lineValue% of revenueSource
$4.7B100%
Cost of revenue$2.4B52%
$2.3B48%
$223M5%
Income before tax$108M2%
Income tax$34.8M1%
$73.2M2%
Source: · event Dec 31, 2025 · retrieved Oct 15, 2026 · annual-row source set
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