Flagship explainer

How Warby Parker Inc. makes its money

Start with a dollar of revenue and follow what the filing says remains.

revenueBranching filed flows with values and percentages directly labeled. Missing filing concepts are omitted rather than estimated.Revenue$872M · 100%Cost of revenue$401M · 46%Gross profit$471M · 54%Operating income−$5.3M · −1%Income before tax$3M · 0%Income tax$1.4M · 0%Net income$1.6M · 0%As of 2025-12-31 · 1 SEC filing sourceBuy Like Buffett · buylikebuffett.com

Honest partial: the filing did not provide a normalized tag for Research and development, Selling, general and administrative; those components are omitted, not plugged.

Table alternative
Filed lineValue% of revenueSource
$872M100%
Cost of revenue$401M46%
$471M54%
−$5.3M−1%
Income before tax$3M0%
Income tax$1.4M0%
$1.6M0%
Source: · event Dec 31, 2025 · retrieved Oct 17, 2026 · annual-row source set
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