The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same four filters from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

AAPL · Technology · Wide moat

83/ 100
Wide moat

On the watchlist

MSFT · Technology · Wide moat

98/ 100
Wide moat

On the watchlist

KO · Consumer Staples · Narrow moat

72/ 100
Narrow moat

On the watchlist

MeasureAAPLMSFTKO
Moat Score (0–100)8398 (highest)72
Pricing power63100 (highest)100 (highest)
Returns on capital100 (highest)100 (highest)72
Balance-sheet safety9499 (highest)38
Capital discipline7590 (highest)66
Margin of safety181% above value504% above value83% above value (highest margin of safety)
Market cap$4.93T$2.93T$350.8B
Moat tierWide moatWide moatNarrow moat
Filings as ofFY2025FY2025FY2025