The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CTAS · Consumer Discretionary · Wide moat

Wide moat

On the watchlist

ULTA · Consumer Discretionary · Wide moat

Wide moat

On the watchlist

LGCY · Consumer Discretionary · Wide moat

Wide moat

On the watchlist

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

LOPE · Consumer Discretionary · Wide moat

Wide moat

On the watchlist

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

MeasureCTASULTALGCYLOPE
Moat Score (0–100)8992 (highest)9089
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend100 (highest)97100 (highest)84
Pricing power77 (highest)61
Returns on capital92100 (highest)100 (highest)100 (highest)
Balance-sheet safety90100 (highest)100 (highest)100 (highest)
Capital allocation88100 (highest)6073
424% above value if growth stopped today57% above value if growth stopped today (largest discount to value if growth stopped today)157% above value if growth stopped today60% above value if growth stopped today
Market cap$83.0B$21.0B$146M$3.8B
Moat tierWide moatWide moatWide moatWide moat
Filing dateFY2025FY2026FY2025FY2025