The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

EZPW · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

BLMN · Consumer Discretionary · Shallow moat

Shallow moat

On the watchlist

TGT · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

QSR · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureEZPWBLMNTGTQSR
Moat Score (0–100)56 (highest)56 (highest)56 (highest)56 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend95 (highest)333963
Pricing power98100 (highest)4997
Returns on capital05586 (highest)61
Balance-sheet safety63 (highest)536040
Capital allocation244046 (highest)18
340% above value if growth stopped today40% below value if growth stopped today (largest discount to value if growth stopped today)35% above value if growth stopped today50% above value if growth stopped today
Market cap$2.5B$677M$62.0B$25.1B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2026FY2025