The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

FTDR · Technology · Narrow moat

Narrow moat

On the watchlist

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MTCH · Technology · Narrow moat

Narrow moat

Wonderful & reasonably priced

MELI · Technology · Narrow moat

Narrow moat

On the watchlist

CRMZ · Technology · Narrow moat

Narrow moat

On the watchlist

MeasureFTDRMTCHMELICRMZ
Moat Score (0–100)7778 (highest)78 (highest)77
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend8983100 (highest)48
Pricing power7899 (highest)8598
Returns on capital86 (highest)6258
Balance-sheet safety472281100 (highest)
Capital discipline96100 (highest)6079
Price vs. high estimate60% above high estimate21% below high estimate (largest discount to high estimate)720% above high estimate23% above high estimate
Market cap$5.1B$8.8B$91.3B$23.2M
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filings as ofFY2025FY2025FY2025FY2025