The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

GROV · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

JOUT · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

AAP · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MAT · Consumer Discretionary · Shallow moat

Shallow moat

On the watchlist

MeasureGROVJOUTAAPMAT
Moat Score (0–100)48 (highest)48 (highest)48 (highest)48 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend20101534 (highest)
Pricing power83 (highest)637273
Returns on capital70 (highest)5940
Balance-sheet safety55 (highest)55 (highest)55 (highest)41
Capital allocation35444054 (highest)
No price dataNo price data313% above value if growth stopped todayAround the value if growth stopped today (largest discount to value if growth stopped today)
Market cap$45MNot reported$3.3B$4.3B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025