The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

KITL · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

HOUR · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

RH · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

VGES · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MeasureKITLHOURRHVGES
Moat Score (0–100)4748 (highest)4747
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend2078 (highest)2650
Pricing power7086 (highest)6370
Returns on capital969 (highest)
Balance-sheet safety5556 (highest)028
Capital allocation44980 (highest)41
No price data699% above value if growth stopped today132% above value if growth stopped today (largest discount to value if growth stopped today)No price data
Market cap$707203$65.8M$3.3BNot reported
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2023FY2025FY2026FY2025