The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

ADSK · Technology · Wide moat

Wide moat

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MA · Technology · Wide moat

Wide moat

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The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

TTD · Technology · Wide moat

Wide moat

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UI · Technology · Wide moat

Wide moat

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MeasureADSKMATTDUI
Moat Score (0–100)8889 (highest)8888
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend100 (highest)809570
Pricing power100 (highest)100 (highest)70
Returns on capital90100 (highest)93100 (highest)
Balance-sheet safety97947398 (highest)
Capital allocation528080100 (highest)
295% above value if growth stopped todayNo price data261% above value if growth stopped today (largest discount to value if growth stopped today)602% above value if growth stopped today
Market cap$44.5BNot reported$8.5B$31.8B
Moat tierWide moatWide moatWide moatWide moat
Filing dateFY2026FY2025FY2025FY2025