The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

AUC · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

HOG · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

RRGB · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

CTRN · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

MeasureAUCHOGRRGBCTRN
Moat Score (0–100)37 (highest)37 (highest)37 (highest)36
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend332042 (highest)21
Pricing power7035100 (highest)
Returns on capital09034 (highest)
Balance-sheet safety5579 (highest)1751
Capital allocation2440 (highest)2440 (highest)
No price data63% below value if growth stopped today (largest discount to value if growth stopped today)No price data808% above value if growth stopped today
Market cap$93.6M$2.8B$130M$525M
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2024FY2025FY2025FY2026