The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

COLM · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

NGVC · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

MCD · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

DG · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

MeasureCOLMNGVCMCDDG
Moat Score (0–100)6970 (highest)70 (highest)69
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend3492 (highest)7151
Pricing power84 (highest)4954
Returns on capital9363100 (highest)89
Balance-sheet safety100 (highest)732685
Capital allocation367682 (highest)65
No price data160% above value if growth stopped today106% above value if growth stopped today40% above value if growth stopped today (largest discount to value if growth stopped today)
Market capNot reported$689M$188.1B$25.8B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2026